Business

Safaricom Launches Nationwide ‘M-PESA Sokoni Festival’ to Celebrate 25th Anniversary

By Eddah Waithaka Safaricom today launched the M-PESA Sokoni Festival, a nationwide campaign offering customers exclusive deals and entertainment as part of its 25th-anniversary celebrations. The festival will feature over 150 local and national businesses providing massive discounts on electronics, household items, fashion, travel, and more. Safaricom CEO Dr. Peter Ndegwa said, “M-PESA Sokoni is […]

Business

Safaricom Boosts Rhino Charge Sponsorship to KES 25.8 Million, Backs Historic Electric Vehicle Team

By Eddah Waithaka Safaricom has announced a KES 25.8 million sponsorship for this year’s Rhino Charge, set for 31st May in Baringo County, a major increase from last year’s KES 15 million. The telecom giant will support Car No. 44 (AK44), led by Safaricom Chairman Adil Khawaja and the EV Explorers, marking the first-ever electric […]

Business

Safaricom Posts Strong Growth with KES 388.7 Billion Revenue, Expands Ethiopia Footprint

By Eddah Waithaka Safaricom PLC (NSE: SCOM) reported an 11.2% surge in total revenue to KES 388.7 billion ($3 billion) for the financial year ended March 31, 2025. Net income climbed 10.8% to KES 69.8 billion, driven by sustained innovation, Ethiopian expansion, and strategic investments in digital transformation. The company announced a KES 48.08 billion […]

Business

Safaricom Launches Third Annual Engineering Summit to Shape East Africa’s Digital Future

By Eddah Waithaka Safaricom has today launched the third edition of its annual Safaricom Engineering Summit, creating a vibrant platform for young engineers, scientists, tech enthusiasts, innovators, and stakeholders to exchange knowledge, engage in discussions, and collectively envision the future of engineering. Under the theme “Charting East Africa’s Digital Destiny,” the three-day event aims to […]

Business

Safaricom Announces KES 46.5 Million Sponsorship for 2025 WRC Safari Rally as Official Technology Partner

By Eddah Waithaka Safaricom has today unveiled a KES 46.5 million sponsorship for the 2025 World Rally Championship (WRC) Safari Rally, solidifying its role as the event’s official technology partner. The rally, set to take place from Thursday, 20th, to Sunday, 23rd March, in Naivasha, will benefit from Safaricom’s cutting-edge network solutions to ensure seamless […]

Business Sports

Safaricom Urges Parents to Teach Children Financial Literacy from Early Age

By Eddah Waithaka Safaricom has called on parents to instill a culture of saving and investment in their children from an early age, stressing the pivotal role of financial literacy in shaping a financially responsible generation. The appeal came during the M-PESA Jr.NBA Tournament in Eldoret, where Safaricom’s M-PESA Go team conducted a financial literacy […]

Business

NBA Africa and Safaricom Launch M-PESA Jr. NBA to Inspire Young Athletes Across East Africa

By Eddah Waithaka NBA Africa and Safaricom, East Africa’s leading technology company, have teamed up to launch the M-PESA Jr. NBA program. This groundbreaking initiative aims to foster basketball development and enhance financial literacy for over 10,000 boys and girls across Nairobi, Mombasa, Eldoret, and Kisumu. This marks the NBA’s most extensive youth development program […]

Business

Safaricom PLC Declares KShs 0.55 Interim Dividend

By Eddah Waithaka The board of Safaricom PLC is pleased to announce that at it’s meeting held on 12th February 2025. It was resolved to approve payment of an interim dividend of KShs.0.55 per ordinary share for the year ending 31st March 2025. The interim dividend will be payable to shareholders on the Register of […]

Business

Safaricom and Opportunity International Launch FarmerAI for Real-Time Farming Insights

By Eddah Waithaka Safaricom PLC and the global NGO Opportunity International have introduced FarmerAI in Kenya, an innovative AI chatbot designed to offer smallholder farmers in underserved communities real-time access to relevant farming best practices. The initial pilot, which aligns with the potato crop cycle, will run from now until August, with the goal of […]

Business

Safaricom Celebrates Winners of ‘Wai Ndai’ Challenge with Exciting Suzuki Alto Giveaways

By Eddah Waithaka On January 31, Safaricom marked the celebration of the inaugural grand prize winners of its ongoing ‘Wai Ndai’ challenge by presenting two brand-new Suzuki Altos. The first monthly winners of the online gaming competition were 34-year-old John Maina from Naivasha, Nakuru County, and 32-year-old gamer Paul Njihia, who resides in Ruiru, Kiambu […]