By James Nyabola
Nairobi’s fashion scene welcomed two iconic European brands as Jack & Jones and Vero Moda launched their first Sub-Saharan Africa store at Sarit Centre in Westlands over the weekend.
MB Collection and RAMA Group introduced the Danish labels to Kenya, offering a one-stop destination for style-savvy shoppers.
The newly opened store dedicates separate spaces to each brand, with Vero Moda’s contemporary womenswear section positioned at the front.
Since its founding over 25 years ago, Jack & Jones has built a strong reputation for premium denim, urban streetwear, and leather goods.
The brand delivers high-quality menswear, from casual sportswear and classic staples to sharp suits, accessories, and footwear—perfect for any occasion.
Vero Moda, a leading high-street European label, offers women trendy, affordable fashion. Known for its modern designs, the brand has become a global favorite for stylish, accessible clothing.
“The launch of Jack & Jones and Vero Moda marks a major milestone in our expansion plan, reinforcing RAMA Group’s presence in Kenya’s key fashion markets,” said Abdullah Muhhamed, RAMA Group’s Marketing Manager.
The store debuts the brands’ Spring/Summer 2025 collection, blending relaxed silhouettes with tailored pieces for both day and evening wear.
The SS’25 lineup showcases bold, versatile designs, keeping the modern consumer at the forefront of trends.
More than just a retail space, the new store merges fashion, innovation, and experience, setting a fresh standard for Nairobi’s shopping scene.
Read More Stories At: https://africawatchnews.co.ke/
